One Size Does Not Fit All
Amsterdam
Our name is a promise. You won’t find cookie cutter strategies or recommendations when you partner with Tailored the Agency. We craft custom, data-driven plans for consumer brands looking to drive real revenue and engagement online. Our proudly neurodivergent founder, Taylor Handsley, and her team have worked with brands all over the world, and come with decades of global and local experience to drive results for clients. You’ll like the way our brains work, and the passion we bring to not only the projects we work on - but the inclusivity of all people, places, and things.
When Crocs Europe tasked us with growing their Instagram audience we knew we had to tap into newer audiences that would stick around to be loyal fans / customers. To do that, we looked into previously ignored profiles across their key European markets. To boost our numbers we brought in popular meme accounts from the UK (who combined drove nearly 20,000 new followers to the page), reality TV stars who are outspoken fans of the brand, a Gen Z fashion girlie, and a Belgian influencer with a massive fanbase.
By allowing the pages to create content that worked specifically for their audiences, we were able to generate more than 50% increase in followers that stuck around after the campaign and new audiences for Crocs to talk to in the future. Off the back off this successful campaign we also created more meme activations across other markets that drew even more loyal followers.
Our process is to be an extension of your team, and zero in on a strategy that will drive success toward your goals.
